I have just returned from a wonderful conference on Ambulatory Surgery Centers! You know, the free-standing surgery centers that are springing up around the world to do smaller procedures such as cataract surgery, colonoscopies, and now, even joint replacements?
We have several here in Louisville and when I found out that they are usually less expensive for the patient, and have fewer restrictions (sometimes, depending on how successful they are) on expenditures. I thought it would be a grand idea to go to this big conference in Chicago, called BeckersASC conference.
I decided to take 5 of my new “patient model” headphones with me to Chicago to give to companies and surgery centers that demonstrated a strong and sincere interest in our product. Needless to say there was so many seriously interested companies and doctors and nurses that I gave them away quickly! Unlike other conferences I’ve been to, this conference had many, many wonderful tracks of presentations and the people that were most receptive and enthusiastic, were the presenters at these conferences!
I learned so much about the medical side and the business side of these ambulatory surgery centers and our pre-programmed headphones fit beautifully into both sides. The neurosurgeons and orthopedic surgeons thought this was a wonderful idea from the standpoint of patient anxiety and pain levels. On the business/regulatory side of things, everyone concerned remarked that HIPAA was probably being violated with patients in these centers being separated only by a thin curtain.
I know this from personal experience recently I took a friend for cataract surgery at the ambulatory center here. While being prepped for surgery and in the recovery area, I could hear every word that was being said to the patients on either side of him. He could not hear, because he had the Surgical Serenity headphones on! When I mentioned this at the surgery center, they all nodded in agreement and admitted that it probably is a violation.
Dozens of physicians and anesthesia companies said that they will be in touch! I’ll keep you posted!